The Story of Designing the Logo for Enhedam (Destruction)

The story of designing the logo for the feature film Enhedam (Destruction), directed by my close friend Saman Khadem, goes back to the central theme of the movie: the destruction of a painter. To capture this idea, I designed both a Persian logotype and an English logotype, reflecting fragmentation and decay. I also created the official film posters, ensuring a consistent visual identity for the movie. The whole design process was meant to echo the dark, conceptual, and artistic atmosphere of Destruction, merging typography, graphic design, and cinema branding into one cohesive expression.