Brand Story of Rona Coaching

Rona Coaching is a brand dedicated to Organizational Coaching and Life Coaching. As its name suggests, the mission of this brand is to guide individuals along their journey of growth, awareness, and achievement of both personal and professional goals.

After completing the design brief, it became clear that symbols such as the sun, mountain, summit, and path could best represent the philosophy of the brand. For Rona Coaching, life is seen as a dynamic and challenging journey leading toward light and reaching the summits of success.

The visual identity of Rona Coaching is built upon this worldview—a world that embodies movement, effort, hope, and illumination. This logo serves as a symbol of both inner and outer journeys, demonstrating that with the support of coaching, anyone can find their path toward growth, excellence, and the realization of their dreams.

See Cafe Malody Logo